Google have finally released the Beta of their website optimizer. I first saw this about a year ago.
Website Optimizer, Google’s free multivariate testing application, helps online marketers increase visitor conversion rates and overall visitor satisfaction by continually testing different combinations of site content (text and images).
I have spoken about this to a few clients in the past. This will allow you to run multiple adword landing pages and test different layouts, language and offers to lure people into a call to action “BUY NOW!!!”
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