Something for the Olympic banter - Sport is becoming more and more popular online. Not only are we wanting to buy the latest Yoga mat, we want to watch sport online. So why is this trend appearing? Is our hunger to cram as much information in to our heads as possible keeping us up late. […]
Google has been trying to convince FMCG marketers once that online media is just as - and possibly more - effective than traditional television advertising. Google just released the findings of a study comparing online video with traditional TV commercials. Although the articles that are poping up online state there is no real difference between […]
A friend years ago had similar idea before the days of YouTube. To make it work the shows can not be to heavily branded. Otherwise it stinks of one big long ad (yeah I know it is). But if the show is entertaining and product is clearly placed you can develop a winning formula.
Jun Group Productions producing CoverGirl online […]
By STUART ELLIOTT | November 16, 2007
WHY are fewer viewers watching the new fall television series? Perhaps because they are too busy watching video online.
As broadband service becomes more available at home, the growing prevalence of video programming on the Internet is catching the attention of consumers — not to mention marketers and media companies.
“Video […]
For the guys that bought the world ICQ comes knocka.tv.
“We’ve created a new form of Television!”. It’s social and real. It’s hyper-interactive and creative. Best of all, it’s democratic. Knocka lets the People decide what’s on TV, playing
only original videos from the best web video producers in a professional TV broadcasting style.
Sign Up as a […]
Is it such a bad thing? To a purest of the social networking scene, such invasions can be like water torture. The reality is without business involvement these social networks would never have arrived. To the purest it is a necessary evil.
So why can’t everyone just get along? They can and they do! As we […]
I have been just reading an article in the Australian IT by Simon Canning about IPTV. In a nice piece guerilla marketing Viocorps CEO Ian Gardiner has jumped on the P2P bandwagon to promote their deals with Joost.
Many media production companies are now planning how to deliver their content via IPTV or through 3G networks. […]